Are you spending precious time and excess $$, trying to attract your desired audience?
Maybe you are:
- Buying media advertising: TV, radio, bill boards, magazines, mailers
- Playing the dreaded cold call game
- Purchasing lists of qualified prospects
- Creating special offers and gimmicks
Here’s the thing: As business owners, when we rely on buying attention, we need to buy it again and again. However, when we decide to earn attention, by giving people an experience worth talking about, they spread the word for us. They tell their families. They tell their friends. They tell their colleagues. They create a buzz around our business, which spreads like a virus.
Change is up, attract attention give them a shareable experience! I’m talking about the Organic Grocery Store, who offers customers evening cooking classes, herbal wellness and healing remedy round table discussion groups. The Accountant, CPA, Insurance Agent, Lawyer or HR professional who provides weekly lunch and learns for their clients. The business coach, personal trainer, or consultant who combine forces to offer networking opportunities so attendees can meet resource partners. The Realtor who provides a class to Sellers: “How to sell your home fast”: Top 10 Tips for staging your home.
If you’d like to earn more attention, here are 10 Ways to get people talking about your business provided by Jim Connolly.
Together Let’s Grow Your Business! Please email Cheryl@CherylThode.com or call 702-525-0579 for a complementary consultation.